Clients

“Kimmoy consistently demonstrates a strong ability to multitask. On a daily basis, she manages multiple competing priorities. She has excellent collaboration skills, which allows her to tap into others for assistance as needed.”
Tangie David, Product Director at MSRB
"This was a pretty great read--you went over and above in your research efforts, and it's very much appreciated...I think your changes definitely organized these points in a more logical order, and the takeaway you added from the new content is perfect."
Bridget Healy, Editor at Influence & Co.
"Smart, fast and a joy to work with, Kimmoy excels as a content strategist & technical writer. Kimmoy and I worked together for the past year where I was the Product Manager and she was the content strategist for my product area. Kimmoy has a strong end-user focus, and she constantly made sure our product and documentation communicated the right message for the given context. I was impressed by her ability to handle multiple simultaneous product launches and easily move between the tiniest detail and the big picture message. Kimmoy would be a great asset on any team."
Sylvanus Bent III, Product Manager at Google
"I want to give a special shout out to Kimmoy Matthews. She walked into a SUPER COMPLEX and DISORGANIZED space, bringing leadership and a design perspective to the process. I heard from several individuals that the way she showed up was powerful and effective. She also set the bar very high with her excellent style guide, about which I’ve heard so many compliments. I hope you did, too, Kimmoy. So join me in congratulating Kimmoy on a very successful Membership launch.”
Megan Gaffey, Sr. Manager of Experience Design at Best Buy
We were collaborating with Kimmoy and Fernanda while they were traveling in Slovenia and preparing the content for social media #ifeelsLOVEnia publishing that were promoting our tourist landmarks. We have found the collaboration a success. Kimmoy and Fernanda managed to exceed our expectations. They produced high-quality content, with an enthusiastic, unstoppable can-do attitude. We can highly recommend them and wouldn't hesitate to hire them again in case we run a similar campaign."
Aleksandra J. Topolovec, Slovenia Tourist Board

Expertise

Technical Writing:
Content Strategy:
UX/UI Writing:
UX Design:
Product Marketing:

About Me

Kimmoy Matthews

Tech Copy Expert, LLC is a boutique communications agency with clients in the IT, Finance, Management Consulting, and E-Comm industries.  I’m the founder – an experienced Content Strategist and Content Lead with an engineering background. I’m certified in both technical writing and business process improvement. 

Trusted by Google, Best Buy, and AT&T to create intuitive, engaging digital experiences. As a Sr. Content Designer, I blend UX writing, technical aptitude, and content strategy to simplify complex products and increase engagement, retention, and conversions. Whether it’s crafting compelling UI content, refining documentation, or driving strategic content initiatives, I thrive at the intersection of design, technology (especially AI), and communication.

KEY ACHIEVEMENTS

✅ Achieved $4,313 CLV per member with 63% engagement increase (Best Buy)
✅ Led $1MM+ process improvement initiatives (USPS)
✅ Enhanced design system efficiency by integrating API content and developer guidelines
✅ Reduced complex documentation by 30% while improving usability (DoD – 10M+ users)
✅ Streamlined workflows reducing editing time by 75% (Google)

💡 HERE’S HOW:

🔹 Drive User Engagement & Retention

Increased course sales, member sign-ups, and customer satisfaction by crafting personalized content, email marketing, sales page, and landing page copy for online courses, e-commerce sites, and digital membership experiences.

🔹 Leverage AI for Creative Problem-Solving

Used AI tools to refine UI content within tight character limits, especially for mobile interfaces to deliver concise, high-impact messaging that enhances usability.

🔹 Technical & Product Storytelling

Designed AR-content that merged TV product details with immersive storytelling. Delivered it across web, mobile, and SMS to help customers make informed purchase decisions and reduce TV returns. Applied the same engagement-driven storytelling approach to online courses and Wi-Fi products to simplify complex features and improve user comprehension.

🔹 Cross-Functional Leadership

Led 20+ UX designers, content strategists, and editors to execute content strategies for major product experiences, including My Best Buy Memberships, credit cards, Black Friday shopping, and subscriptions. Partnered with Marketing, Product, and Legal to ensure alignment and success.

🔹 Strategic Content Development

Created content for retail, Wi-Fi, advertising, and fintech products, enhancing engagement, conversions, and overall user experience.

🔹 Champion Brand Voice & UX Consistency

Known to establish and refine style guides and standards for all clients, ensuring a unified voice, tone, and UX across all products and services.

💼 NEXT STEPS

I’m open to opportunities where I can apply my expertise to solve user experience challenges, empower teams to work more effectively and efficiently, and make digital products easier to use and understand. Let’s connect!